Future

 Future’s app connects you to real, knowledgeable, and dedicated personal trainers whose customized fitness plans push you to achieve your specific goals.

Launching a blog from scratch and turning it into a viable inbound marketing channel for the client’s $150/month remote personal training service.

Nearly 50 blog posts ideated, researched, and ghostwritten (and/or thoroughly edited) by me between 9/26/22 and 4/11/23, covering fitness, nutrition, and wellness topics, including interview-based and data-driven stories.

122% increase in conversions originating from blog between Q4 2022 and Q1 2023.